Case Study - Evolving Definitions of Meals in American Culture: Insights from Culinary Experts
In response to the ever-evolving culinary landscape in the United States, our client embarked on a research endeavor with a specific and multi-faceted purpose.
- Client
- consulting firm
- Year
- Industry
- Food and Beverage
- Region
- AMERICAS
Overview
In response to the ever-evolving culinary landscape in the United States, our client embarked on a research endeavor with a specific and multi-faceted purpose.
The primary objective was to gain a comprehensive understanding of the definition of meals and how they have evolved over time to reach their current state. This exploration encompassed not only where meals originated but also how they have transformed and adapted over the years.
The client sought insights into the multifaceted factors that have fueled this evolution. This included understanding the societal changes and influences, such as the shift of mothers entering the workforce, which, in turn, led to the development of convenient frozen meal options and other meal-related transformations.
What we did
To address this complex set of objectives, we leveraged our extensive research capabilities. Our team identified and engaged with the foremost authorities and experts in the realms of culinary arts and cultural influences on food. We facilitated in-depth consultations with these experts on behalf of the client.
Outcome
The culmination of this research initiative delivered a treasure trove of insights to our client. By engaging with some of the most renowned and influential figures in the field of culinary arts and culture, our client gained access to a wealth of perspectives on the historical evolution of food in the United States.
These influential experts not only provided a comprehensive view of where meals originated and how they have evolved but also shed light on the profound societal and cultural forces that have shaped the American culinary landscape.
Armed with this knowledge, our client now possesses a profound understanding of the history and transformation of food in the United States, providing them with a solid foundation for informed decision-making and strategic planning.
Experts engaged (sample)
- Historian, American Food History. at the national museum of American history
- Professor and Chair . of the Department of Nutrition, Food Studies and Public Health at a prominent university
- Food and Beverage
- AMERICAS