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About IDR

We’re one of the fastest-growing expert networks globally, helping business leaders gain high-quality insights through 1:1 expert sourcing at unmatched value.

Our Story

Insights Driven Research (IDR) was founded by Alejandro Aivar and Ali Afzal, who first met in New York while working in client service delivery at an expert network.

During their time there, they observed structural inefficiencies in the industry:

  • Clients were often matched with experts from existing databases rather than those best suited to their needs, due to resource constraints in client service teams.

  • Many organizations were locked into high-cost subscription models without consistently receiving proportional value.

  • Emerging or mid-market organizations frequently received less attention under traditional models.

Recognizing an opportunity to redefine industry standards, Alejandro and Ali founded IDR. True to its name, the company ensures research is guided by insight, not by availability, convenience, or rigid models. It delivers high-quality, precisely sourced expertise to organizations of all sizes and geographies at unmatched value.

Since its inception in 2020, IDR has grown to over 250 employees across eight international offices. Today, it provides insights that empower decision-makers to succeed while providing a platform for talented professionals from all corners of the globe to contribute, grow, and thrive.

IDR team working in office

1 million+

Vetted Experts

125+

Countries Covered

250+

Employees

8

Gloabl Offices

20,000+

Custom experts curated monthly

The IDR Difference

1:1 quality expert sourcing & vetting

We have 200+ Analysts across eight strategic locations focused on identifying, vetting, and delivering hard-to-reach experts beyond static databases. We fulfil large-scale studies with up to 10x more experts than other providers

Projects completed, start to finish

Every engagement is led by a single owner from project initiation to delivery, supported by a 1:4 manager-to-client ratio. Clients consistently score our end-to-end delivery 4.8 out of 5.

Maximized value

80% of clients report lower total project fees than comparable expert networks. Our streamlined processes reduce project spend by 20-25% on average while maintaining quality.

Our Values

Our Values

Diligence

We are relentless in our pursuit of quality and detail.

Respect

We treat every client, expert, and colleague with fairness and consideration, valuing every voice and perspective.

Integrity

We lead with transparency, honesty, and accountability.

Vision

We think ahead, anticipating both challenges and opportunities.

Excellence

We strive for the highest standards of performance to achieve outstanding results.

Leadership Team

Alejandro Aivar, CEO and Co-Founder

Alejandro Aivar

CEO and Co-Founder

Ali Afzal, CEO and Co-Founder

Ali Afzal

CEO and Co-Founder

Alyssa Quinn, Chief Revenue Officer

Alyssa Quinn

Chief Revenue Officer

Amit Anand, Head of Product Engineering

Amit Anand

Head of Product Engineering

Bee Patel, Marketing Director

Bee Patel

Marketing Director

Sushant Pednekar, General Counsel

Sushant Pednekar

General Counsel

Michael Blackburn, Head of Compliance

Michael Blackburn

Head of Compliance

Moneeb Shafi, Director of Finance

Moneeb Shafi

Director of Finance

Zehra Rizvi, Human Resources Director

Zehra Rizvi

Human Resources Director

Ahmed Khan, Head of Americas Operations, US

Ahmed Khan

Head of Americas Operations, US

Daniel Khomenko, Head of Operations

Daniel Khomenko

Head of Operations

Urooj Tarar, Expert Relations Manager

Urooj Tarar

Expert Relations Manager

offices-location

Global Offices & Locations

New York (HQ) office location

New York (HQ)

Spiral Building 66 Hudson Blvd E, 24th Fl. New York, NY 10001

London office location

London

c/o Working From, 70 Colombo Street, London SE1 8PB

Manila office location

Manila

Unit 901, 9th Floor, Ecotower, 32nd St. cor. 9th Ave. Bonifacio Global City Taguig City

San Juan office location

San Juan

273 Ave. Ponce de León 10th Floor, Suite 9 San Juan, PR 00918

Islamabad office location

Islamabad

Plot Number 18-C Kaghan Road, F-8 Markaz Islamabad, 44000

Lahore office location

Lahore

Askari Corporate Tower, 7th Floor, Main Boulevard, Gulberg III Lahore, 40050

Dubai office location

Dubai

Zumurud Tower Dubai Marina Dubai

Mexico City office location

Mexico City

Torre Diana Río Lerma 232 Piso 23 Cuauhtémoc Cuauhtémoc 06500 Ciudad de México

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